By Ashley Bailey, Tuesday, March 01, 2011 4:55 AM


Houston is one of the largest cities in the country, a sprawling unzoned urban masterpiece of bustling city life. Besides for being a major multicultural center with huge Asian, Arab and Latin-American communities, Houston is a major medical and cultural center that draws millions of visitors every year.

Of course, a city as diverse and affluent as Houston has a thriving diamond jewelry market. Houston jewelry shopping range from designer labels to artisanal boutiques, and everything in between. You can get a classic engagement ring at Tiffany and Co, or perfect loose diamonds at Whiteflash’s Houston location. Upscale malls boast national jewelry chains as well as high-end designer jewelry labels, and neighborhood shopping centers feature boutique jewelry designers with unique approaches to diamond jewelry. Many well-known online jewelry retailers are based in Houston, making Houston the perfect destination for someone seeking serious diamond jewelry. Houston jewelry, like the city itself, is affordable but top-quality.

The Galleria mall, located in the Uptown District of Houston, is a 3-million-square-foot upscale mall anchored by Neiman Marcus, Nordstrom and two separate Macy’s locations. There are many diamond jewelry shopping options at the Galleria, from the designer fashion jewelry available at Cartier to the affordable engagement rings at Zales or Kay Jewelers. The Galleria, developed in the 1970’s to mimic the Galleria Vittorio Emanuele II in Milan, has the same elegant architecture and well-chosen boutiques as the Italian shopping center.

Located just blocks from the bustling Rice University campus, Rice Village has been a beloved Houston jewelry shopping destination for seventy years. In addition to premier shopping and dining and a pleasant atmosphere, Rice Village boasts a variety of diamond jewelry shopping options. At BeJewel boutique, you can peruse up-and-coming designers’ collections, while Paula Fradkin Designs features artsy jewelry pieces set with Austrian crystal. For those seeking the real thing, Rice Village offers engagement rings and other diamond jewelry in the form of Rice Village Diamonds and Village Jewelry.

Bellaire Boulevard is another neighborhood of Houston offering a wide range of jewelry options. Modern Worth is an elegant boutique with all kinds of handmade gift items, including a select line of jewelry. At the Sample Shop, you can snag steep discounts on designer samples of clothing, accessories and jewelry. For those looking for a more do-it-yourself experience, Bellaire Bead Shop offers semi-precious beads and just enough help for you to create your own Houston jewelry experience.

For those looking for the real Houston diamond experience, the quiet Richmond neighborhood may be your best bet. Il&i is an edgy boutique that carries avant-garde but feminine necklaces, rings and earrings with unusual accents and materials. You can find a ring set with ebony wood, or a necklace made of copper and embellished with a black diamond. But for classic, yet modern diamond jewelry made of the most well-cut, finest diamonds in the industry, you have to make an appointment with the Richmond office of Whiteflash.com. Lucky for clients searching for super ideal hearts and arrows diamonds in Houston as Whiteflash welcomes these customers by appointment to experience a one on one private visit to their light manufacturing facility.  Customers from around the world – Singapore  to New York fly in to see the brilliance and beauty of the world-renowned A CUT ABOVE® branded loose diamond in person.

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